Employer branding only works if it reflects reality.
"fluff" has fooled many
Forget buzzwords.
Talents want the truth
Today's talent isn't attracted by empty promises - they want to know what it's really like to work for you. With CareerEye, you get a platform for real insights and transparency, where your employees tell the true story of you as an employer.
Say what you want in your employer branding campaigns
– The candidates find out the truth.
Employer branding campaigns may be sleek and polished, but candidates aren’t just buying anything anymore. They want to know the truth – what it’s really like to work for you.
And they start their research on Google. There they find CareerEye , where current and former employees share the real and authentic – without filters. That’s where the real impression is made.
How do you want potential employees to perceive you?
Does your employer branding pass a reality check?
Book our free "Reality Check"!
Find out how your employer branding stands up in reality and how you are perceived by your employees.
The analysis gives you insight into:
1
What your employees think about the work environment, development opportunities and work-life balance.
2
How you compare to other employers in your industry.
3
Concrete feedback that can strengthen your transparency and attract the right candidates.
Don't sit here and think too long.
Okay... you want to know more about why you need to increase your transparency!
Then we're off! 🚀
📌 83% of job seekers research an employer before even considering applying for a position. Source: Glassdoor 📌 9 out of 10 candidates want real insights from employees – not just polished employer branding campaigns. Source: LinkedIn Talent Solutions 📌 Transparency builds trust! Companies that are open about their culture, leadership, and work environment have 33% higher employee engagement. Source: Harvard Business Review 📌 Companies that actively manage and respond to employee reviews have up to 2x more applications compared to those that ignore their employer branding. Source: CareerArc 📌 Employers that are perceived as transparent have 50% lower employee turnover, because employees know what to expect from the start. Source: Glassdoor 📌 70% of candidates say that the company’s reputation is a determining factor in their decision to apply for a job. Source: LinkedIn Talent Solutions 📌 Companies with a strong employer brand receive 50% more qualified applications and pay 10% lower salaries because candidates value company culture highly. (Source: Harvard Business Review) 📌 61% of job seekers say they have given up on applying for a job after reading negative reviews about the employer online. (Source: CareerArc) 📌 Job seekers trust anonymous employee reviews 3x more than companies’ own employer branding campaigns. (Source: Edelman Trust Barometer) 📌 A transparent company culture leads to 30% higher employee engagement, which directly impacts productivity and innovation. (Source: Gallup) 📌 Companies that respond to online reviews and ratings have 138% higher candidate engagement compared to those that ignore them. (Source: Glassdoor) 📌 92% of job seekers would consider changing jobs if offered a role at a company with a better employer image. (Source: Corporate Responsibility Magazine) 📌 Companies with low levels of transparency risk losing 50% of their potential candidates already in the research phase. (Source: Talent Board Candidate Experience Research) 📌 A bad reputation costs money. Companies with a weak employer brand have to pay 10% higher salaries to attract the same talent as companies with a good reputation. (Source: Harvard Business Review) 📌 Millennials and Gen Z demand authenticity! 75% of young job seekers say they choose employers based on company culture and values – and they trust employee reviews more than company messaging. (Source: PwC Workforce of the Future)
